JourneyTrack CX Blog: Storytelling AI

Designing CX for Subscription & SaaS Models

Subscription businesses don’t grow by closing a deal; they grow by renewing one. In SaaS, value is...

2026 Trends in Customer Journey Management

If 2025 was the year of “AI, cautiously,” 2026 will be the year of “AI, confidently and...

CX ROI That CFOs Actually Believe

If you’ve ever watched a CFO’s smile fade as soon as the word “delight” appears in a deck, you know...

Journey Gap Audits: Finding the Hidden Drop-offs in CX

Most organizations have a handle on the loud failures in their journeys—the error pages, the angry...

Personas: The Missing Link Between Journey Maps and Business Impact

If your journey maps aren’t moving the needle, the problem may not be the map—it may be the persona...