CX Metrics of the Future: Beyond NPS & Step Metrics
NPS and step-level metrics gave CX a common language. But as customers careen across channels and...
JourneyTrack CX Blog: Step-level Metrics
How Behavioral Journey Mapping Drives CX Transformation
In the evolving landscape of customer experience, traditional journey maps—anchored in demographics...
Beyond the Spark: Shifting from Moment-Based to Journey-Driven Thinking
In today’s customer experience landscape, it's easy to get dazzled by the brilliance of individual...
Why Step-Level Metrics Matter in Customer Journey Management
Customer journey management is maturing.