Inside The Forrester Wave™: Why JourneyTrack is a Leader in Customer Journey Management
When you’re building in a fast-emerging category, you learn to live with two truths at once: The...
JourneyTrack CX Blog: CX Management Platform
JourneyTrack Named a Leader in The Forrester Wave™
The Customer Journey Management (CJM) category just reached a significant milestone, and so did...
Turning Customer Experience into a Growth Engine
In today’s competitive environment, customer experience isn’t just a nice-to-have; it is the engine...
From Mapping to Managing: How Insurance CX Leaders Unlock Value
In the insurance sector, customer interactions are often infrequent, high-stress, and highly...
Designing CX for Subscription & SaaS Models
Subscription businesses don’t grow by closing a deal; they grow by renewing one. In SaaS, value is...
How Customer Journey Management Supports Digital Transformation
Understanding how customers interact with your brand is more critical than ever. Customer Journey...
Why Step-Level Metrics Matter in Customer Journey Management
Customer journey management is maturing.
How AI is Revolutionizing Customer Journey Mapping
In customer experience (CX), mapping the customer journey has always been essential, but...
Measures vs. Metrics in CX: Why They Matter and How to Show Real Impact
In customer experience (CX), we often talk about being “data-driven.” But let’s be honest—just...